Wheel of Fortune & NY Lottery
| Project Overview |
The New York Lottery teamed up with Wheel of Fortune to give winners a trip to Sony Pictures Studios in Culver city, CA. There they were able to spin this custom WOF wheel for the chance of winning cash prizes up to $1,000,000.
Tools used
Illustrator
Photoshop
Getting the client
IGT was looking to partner with all of the state lotteries to create a new game partnered with Wheel of Fortune. So we began this project with a sales pitch.
The sales pitch included a custom foam-core cutout of a wheel wedge tailored for each state. Each one (painstakingly) hand cut, printed, and sprayed to create the custom glittery million dollar wedge look that Wheel of Fortune is known for.
Very quickly we received interest in launching the game, with the first demo of it being picked up by the New York Lottery.
Speedy Mockup
Once the deal was agreed to, I was given 1 day to create a mockup of how the wheel would look once printed, and the corresponding design for each of the wedges front & back.
I was provided the Wheel design specifications, as well as limitations. For example only 2 wedge designs would be used.
I turned around the assets within the day, and had full approvals and file hand off to Sony Studios to produce the prints by the next.
The Real Result
The wheel was printed, and the event went off without a hitch. Overall it was a great effort from all of the teams that touched this to put together the event under an incredibly tight timeline.
